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Various ways to advertise online for free for small businesses

Various ways to advertise online for free for small businesses

1st Dec 2021 Tips

For small businesses there’s nothing better than free online advertising. In the modern age where digital space has took over everything, there are a number of platforms to help you spread the word about your business, but you have to start by getting yourself online. 


Here is a compilation of free online advertising opportunities that any small business can take advantage of.

Optimize Your Website For Search Engines

The first thing that people do when they are planning to buy something do is searching for that product or service on Google. At first, they try to collect as much information as they can about the product and then they search for vendors who sell that product. So, if your website is not appearing in Google search, that means you virtually do not exist.

List Your Products In Business Directories

Buyers look for sellers in popular business directories. If you sell B2B products, add a free listing on IndiaMart, Trade India and Indian Yellow Pages. These are popular business to business directories.

If you sell directly to customers, list free on Just Dial, Ask Me and Get It. These services offer mobile apps and attract huge traffic. You can list services as well on these sites for free.

List On Google My Business (Local Business Listing)

Google is making search personal and now displays results that are tailored for your location. For example, if you search for a McDonalds, it will show you the one in your city with a map. So, it has almost become mandatory for a business to get listed on Google Local. You will be able to reach your targeted audience through this.

Use The Power Of Social Media

We all know the power of social media. To begin with, you should create profiles on Facebook, Twitter and Linkedin. It will not only help you get more customers but you can engage them and get quality feedback from them about your products or services.

Answer Questions
People who are stuck and looking to solve their pain point turn up to specific forums on Internet. Question and Answer sites like Quora and Yahoo Answers are popular places where you can find new customers. You can also try Linkedin Groups.

Attend Networking Events/Meetups

Events/Expos/Meetups gives you a great opportunity to expand your network and find new customers. Just search for “business events in (your city)” and Google with come up with list of upcoming events. Most of these events are free to attend and attract customers as well as distributors/resellers/consultants.

If you have a business in Vizag or your target audience in Vizag or surrounding places, then Hello Vizag is a place for listing your business and making it visible to everyone.

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Many believe that online business directories and listing websites are a digital version of Yellow pages, but that’s not true. They are comprehensive channels that allow prospective customers, business owners, and professionals to identify and contact businesses relevant to them.

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